The digital world is no longer just mobile-first - it’s rapidly evolving towards an increasingly cross-device standard. Verto Analytics analyzed our own cross-device data to identify three big [...]
Twitter's earnings actually beat Wall Street estimates, but the social network is still struggling. Verto Analytics data on the platform's external traffic shows one threat to ad revenue.
We’re in an increasingly cross-device world: this week, we look at Verto Analytics data around cross-device user behavior to determine which brands are best at reaching and engaging consumers who [...]
Last week, I spoke at the annual Huawei Connect Europe conference in Paris, discussing major trends in the cross-device consumer market. Apps were a major topic at the event, and I addressed why [...]
In a surprise move, Netflix crushed its earnings this week, announcing revenue and subscriber numbers far above Wall Street (and its own) expectations. But while Netflix’s revenue and subscriber [...]
Netflix has faced some difficulties as it expands into international markets. Verto looked at our latest UK data to see how does Netflix stacks up against local British competitors.
Many new companies are born digital – and the most successful ones are “born global” as well. What's the best way to establish a strong foothold in diverse markets and create a foundation for [...]
According to CNN, the first presidential debate of 2016 was the most-watched debate in history, with a record-setting 84 million people tuning in to watch Hillary Clinton and Donald Trump. But [...]
Google rolled out its latest devices this week, including a series of smartphones designed to take on the iPhone. Can Google really compete against Apple in the smartphone market?