Samsung is on the verge of revealing its new Galaxy S9 smartphone. How much of the U.S. smartphone market does Samsung currently own (among adults, ages 18 and above), especially compared to its [...]
Which devices are used most frequently, and how for how long? Verto's latest chart of the week takes a look at device session and session duration metrics for smartphones, VR kits, and more.
On the eve of Apple’s annual iPhone event, CEO Hannu Verkasalo reflects on 6 cornerstones to Apple’s success and how the company has evolved to dominate the smartphone market - at least for now.
Today’s consumers are cross-device, multitaskers. Keeping track of consumers across various devices, laptops, PCs, tablets, and smartphones, is hard enough.Add into the mix a multitude of [...]
The latest reviews of Microsoft's new laptops hint that Apple’s cachet (and price points) may be wearing thin among consumers. Microsoft's latest batch of laptops may be ready to take on Apple. [...]
When do we use our PCs, smartphones, and tablets? Verto Analytics' latest data digs into when we use each device throughout the course of the day.
If it seems like consumers are busier and more distracted than before, it’s not your imagination: some of Verto’s recent data back it up.
When it comes to the battle for consumer attention, how do PCs versus mobile devices fare in terms of consumer time spent?