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Digital & Social Media

 The Best of 2017: Verto’s 3 Most Popular Charts and Insights
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By Connie Hwong
In Consumer Insights, Digital & Social Media, Mobile Apps & Games
Posted November 20, 2017

The Best of 2017: Verto’s 3 Most Popular Charts and Insights

As we wrap up a volatile year in tech, Verto Analytics revisits our most popular blog posts, charts, and Verto Index of the year. Social media, streaming music, and consumer behavior were the [...]

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 Chart of the Week: The most engaging social media properties
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By Connie Hwong
In Digital & Social Media
Posted November 15, 2017

Chart of the Week: The most engaging social media properties

Which social media properties have the highest user engagement? As part of research we conducted for our Social Media Index last month, we looked at the stickiest social media properties among [...]

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 Chart of the Week: Which News Properties Are Losing Readers?
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By Connie Hwong
In Digital & Social Media
Posted November 8, 2017

Chart of the Week: Which News Properties Are Losing Readers?

Fake news and its negative impact upon mainstream and social media has been dominating headlines all year, but is it actually affecting reader numbers and engagement for mainstream news websites [...]

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 Chart of the Week: Is Instagram Still Beating Snapchat?
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By Connie Hwong
In Digital & Social Media
Posted August 2, 2017

Chart of the Week: Is Instagram Still Beating Snapchat?

Snapchat is on the verge of reporting their second-ever round of quarterly earnings next week, and investors and tech pundits alike are closely watching the share price, which is still recovering [...]

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 Chart of the Week: Who’s Watching Ads on YouTube?
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By Connie Hwong
In Digital & Social Media
Posted June 28, 2017

Chart of the Week: Who’s Watching Ads on YouTube?

As Facebook steps up its efforts to compete with YouTube on original content curation, one big question still looms: can publishers still monetize video through ads? When it comes to ad [...]

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 Chart of the Week: Snapchat by the Numbers
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By Connie Hwong
In Consumer Insights, Digital & Social Media
Posted May 10, 2017

Chart of the Week: Snapchat by the Numbers

Snapchat announces its first earnings as a public company on May 10. Verto digs in to the platform's user numbers and engagement metrics.

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 Social Media Mavens and App Addicts: A closer look at the cross-device consumer
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By Connie Hwong
In Consumer Insights, Digital & Social Media
Posted May 8, 2017

Social Media Mavens and App Addicts: A closer look at the cross-device consumer

The latest report from Verto Analytics reveals new data about cross-device consumers and their behaviors when it comes to apps, device ownership, and more.

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 Chart of the Week: Which social media networks are losing the most users?
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By Connie Hwong
In Consumer Insights, Digital & Social Media
Posted May 4, 2017

Chart of the Week: Which social media networks are losing the most users?

Which social media platforms have the highest and lowest churn rates, and why does it matter?

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 Chart of the Week: Do Facebook and Google Own Our Mobile Behavior?
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By Connie Hwong
In Digital & Social Media, Mobile Apps & Games
Posted April 26, 2017

Chart of the Week: Do Facebook and Google Own Our Mobile Behavior?

Apps owned by Facebook and Google account for more than 36% of the amount of mobile time spent. Do the 2 companies monopolize our mobile experience?

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 The Crossroads Between Online Video, TV, and the Future of Advertising
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By Hannu Verkasalo
In Advertising & Monetization, Digital & Social Media
Posted April 25, 2017

The Crossroads Between Online Video, TV, and the Future of Advertising

CEO Hannu Verkasalo's latest thoughts on the future of advertising, and its specific impacts on consumer media consumption and the online video space.

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