We have just launched Smart Poll, a first-of-its-kind product to combine survey research and passive cross-device metering. Smart Poll correlates surveys with digital behavioral data collected [...]
Today, we’re thrilled to announce the launch of Verto Analytics’ audience measurement services in the UK. Here's a look at some of our key findings.
What $16.1 Million in Funding Means to Us: Our Vision for the Future of Media Measurement and Providing Transparency for the Advertising Market
Legacy measurement companies are in a challenging spot today. The market requires more timely, single-source media measurement services to cover an increasingly diverse ecosystem of mobile [...]
It’s clear that China represents the largest Internet market in the world, and now, China also has the largest base of smartphone and tablet users today. What is remains obscure, however, is the [...]