Verto Analytics closes the year with a report highlighting 3 important trends that will impact brands, advertisers, agencies, and digital publishing companies in the coming year.
Verto Analytics’ 2018 trends forecast takes a look at three trends we predict will strongly impact brands, advertisers, agencies, and digital publishing companies in the coming year. We’ll be [...]
Who spends the most time per month playing mobile games? Verto's latest analysis takes a look at consumers who spend more than twice the average amount of time playing mobile games.
Pokémon GO is easily the year’s most hyped mobile game. But looking beyond the hype, how is Pokémon GO performing sixty days after its original release? And how do these numbers compare to other [...]
Apple's iPhone is the most popular smartphone on the market. With the release of the new iPhone 7 slated for this Wednesday, can any other device can hope to match the iPhone’s meteoric success?
Since launching in the U.S. on July 6, Pokémon GO has been a mobile gaming sensation, attracting incredible user growth numbers that melted the game’s servers and causing chaos in real-world [...]
Report: Leveling Up Your Mobile Game: Using Audience Measurement Data to Boost User Acquisition and Engagement
Our latest report contains fresh research on user segmentation in the mobile games ecosystem. Verto's single-source audience measurement solution allows us to track the same segment of users and [...]
Ever wonder how much and where mobile games fit into the day in the life of the average consumer? According to the Verto App Report (published February 2016), social media activity touches [...]
The Game Developer Conference opens today in San Francisco, and over 26,000 people are expected to attend this year. GDC was founded in 1987 and is the largest gaming event in the industry. And, [...]