The mobile payment apps market is currently dominated by Paypal, but according to Verto data, other apps, such as Venmo and Square Cash, show strong appeal to certain key demographics like Millennials.
Who spends the most time per month playing mobile games? Verto's latest analysis takes a look at consumers who spend more than twice the average amount of time playing mobile games.
The latest report from Verto Analytics reveals new data about cross-device consumers and their behaviors when it comes to apps, device ownership, and more.
While Facebook Messenger reports that the app has “increased engagement massively in terms of number of messages sent per active user,” Verto Analytics data shows that Facebook Messenger [...]
While Snapchat is seen as a hotbed for the coveted "Millennial" demographic, are its younger users a liability for certain brands and advertisers?
Verto Analytics ranks the top 10 most popular mobile game genres and analyzes user behaviors and demographics for some of the biggest game categories on the market.
Snapchat is one of the most engaging mobile apps in the U.S.,and has developed an increasingly diverse user base. But how is it doing in other markets, such as the UK?
According to CNN, the first presidential debate of 2016 was the most-watched debate in history, with a record-setting 84 million people tuning in to watch Hillary Clinton and Donald Trump. But [...]