Audience Spotlight monthly reports provide a cross-device, consumer-centric view on a specific audience, with a deep dive into user demographics and rich behavioral metrics on a selected audience [...]
On April 19, Verto Analytics hosted our latest webinar, “7 Market Research Tips that will Actually Improve your Organization,” which highlighted seven strategies to improve the integration of [...]
At Verto Analytics, we build and maintain a single-source, passively-metered panel, which gives us both a broad and deep understanding of consumers' behaviors. In the following post, our head of [...]
Last week, Verto spoke at the preeminent annual conference of the market research sampling industry. This was a great opportunity to share some of our groundbreaking methodology with our peers, [...]
This week, Verto took a look at some of the most popular music streaming services in the U.S. (among adults, ages 18 and above) and which devices consumers use to listen to streaming music content.
Amazon’s recent 13.7 billion dollar acquisition of Whole Foods sparked increased interest in the food delivery market. This week, Verto looks at the food delivery app ecosystem in order to [...]
In CEO Hannu Verkasalo's latest post, he explains why the audience measurement industry needs to evolve, and the increased nuances that consumer digital behavior introduces to the landscape.