This week, YouTube announced a new type of in-stream ad format. While these new ads offer advertisers with an expanded set of branding opportunities, is YouTube the best way to reach their target [...]
This week, a report claimed that a new service called YouTube Remix would replace Google Play Music by the end of 2018. Is this a potential threat for Apple Music and Spotify?
The streaming video marketplace is heating up, with Apple, Disney, and Netflix announcing major content initiatives. Verto Analytics takes a look at three of the current top mobile video apps to [...]
This month’s Verto Index looks at the top streaming media services in the U.S., where video dominates the market. Sixteen of the top 25 services were streaming video, only nine were audio, and [...]
The shift in user time spent from PCs to mobile devices has resulted in a major disruption in digital media use – a move from Web to apps. While PCs are extensively, and even increasingly, used [...]
Navigating roads is not always easy, but it’s necessary to get to where one is going. Changes in traffic, adhering to posted signs, and sometimes making quick decisions can be challenging. It’s [...]